Naked. What is it?
Well not only is it one of the most wonderful body care ranges I have very come
across, but it is also an astonishing 97%
natural, and one of the most environmentally friendly, ethical, and animal
friendly one I have encountered.
“You may also ask why only 97% natural? Well, the remaining 3% is
made up of things like the preservative system (stops the product going bad
after opening) plus things like emulsifying agents which are necessary to stop
ingredients from separating (we don’t like divorce). However some of our
products are actually 99.5% natural as they didn’t need as much help to
behave.” - Naked Team
Spoilt Rotten Coco de Mer Collection |
As a person who tries to be as ‘eco-friendly’ and ethical as
I can, this company couldn’t be closer to what I look for. I personally am a
vegetarian, and have been for quite a few years now, and I briefly dabbled in
veganism but found it that little bit to challenging. I also don’t wear leather
when possible, and am against all animal-testing and the use of animals in
fashion.
Naked is rare in
that it doesn’t contain any ingredients derived from animals, with the
exception of some products containing animal by-products such as milk, honey
and beeswax. They are also against the testing of their products on animals,
and as their products state: “We don’t
believe in testing on Bambi, Lassie and Skippy.” (And of course any other
animal.) From 2000 they have also operated a ‘Fixed Cut Off’ policy.
All of Naked’s packaging,
from their bottles, to their webshop deliveries and company stationary is all
derived from environmentally friendly materials and are all recyclable and many
are produced from recycled materials: “We
believe that recycling is a bit like karma – what goes around comes around.”
“The
appearance of these bottles is slightly flawed – they have a greenish/brown tinge and the odd
black fleck and may look poor quality. The truth is quite contrary as recycled
materials are a more expensive option and great time and care is taken in
sourcing them. We haven’t passed on the cost to you though, as Naked has
never increased its retail price since launch in 2005. We do believe that, with
beauty, it’s what’s inside that counts and our fabulous lotions and potions
look and smell as good, if not better, than they ever did.” Naked Team
Their products
range from shampoos and conditioners, to bubble bath and shower gel, to hair
styling products, to body and face creams. Anything you want from a body care
company, they have, and with prices ranging from about £1.29, up to around
£8.00. My personal favourite is the Bounce
Curl Defining range, which if you read my blog, will know I have very
curly hair and this particular product is wonderful for me. It tames my hair,
but still keeping my signature curls intact. If its hair products you’re
particularly interested in, I guarantee they’ll have one suited for your
particular preference and hair type (so sorry if I’m wrong…)
"The Naked Story
The Naked story began when a mum
of two was looking for affordable products to use on her children who had very
sensitive skin. Scanning the list of ingredients she was not happy with what
she read, considering all the other messages she was reading were about
‘nasties’ and ‘baddies’ in food and drink. At that point no one was questioning
ingredients in branded toiletries so she decided to do something about it.
So Naked was born with a clear and
simple concept – a brand that is safe, natural and free from harmful chemicals
but is priced for everyday use. It can be used by women, men, babies, children
and even the odd pampered pooch! We use the best natural ingredients with specific
actions and real benefits, which still smell and feels like a special treat.
But we don’t take ourselves too seriously despite our strict criteria!
Frizz Fighter Smoothing Serum (Must be great - it's won awards!) |
The Naked Team
http://www.nakedbodycare.co.uk
I highly recommend all my readers to try Naked's wonderful products - if you don't you're missing out!
(All pictures are taken from the Naked website or Facebook page, and all quotes are direct from the Naked website.)
great review! follow each other on gfc?
ReplyDeletethank you!
ReplyDelete